Tuesday, December 24, 2019

Ethics in Advertising Essay - 2614 Words

Ethics in advertising to most sounds like the definition for irony. However, the practice of truthful advertising is commonplace in today’s society. Advertisers are held accountable for the messages they produce. So too are the manufacturers, whom are held accountable for their products meeting the standards set forth by the advertisement. For the most part this is a self-regulated practice. Once an advertised product is called out for not living up to expectation, recovery of reputation and overall positive brand imaging are rarely had. The added fear of civil lawsuits pertaining to deceptive advertising coupled with penal laws which prohibit such dishonest acts, make for an industry centered on truthful intent. The Federal Trade†¦show more content†¦More often than not however, it is the intention of the manufacturer or seller to eliminate the risk of lawsuits from civil liability issues. Every plastic bag has a warning against putting it over one’s hea d for risk of suffocation. Seemingly an obvious effect of plastic over the head still must be stated. In a not too distant future, when healthcare reform is had will national cigarette warnings remain the same? The ethical issues of advertising include the marketing of unhealthy products. The most obvious example would be cigarettes. The tobacco industry was banned from broadcast media long ago and in 1998 most other forms of tobacco advertising were eliminated. Smoker’s still smoke and elimination of that fact remains unscathed. The media machine is over-saturated with anti-smoking campaigns. As if it were the only negatively influential product out on the market. The irony of it all! Many products like prescription drugs, alcohol and fatty foods outweigh the adverse health affects of smoking. Why is the tobacco industry so vilified and heavily regulated? Coca-cola is a staple of American culture. An icon of society. The marketing innovators of whom set the standard in successful advertising. Advertisers focus on selling a brand image not just the product from the brand. The best advertising campaigns to date come from soda popShow MoreRelatedEthics in Advertising Essay1263 Words   |  6 Pagesand girls strive to look like the retouched and Photoshopped models, which can lead to serious issues including eating disorders, extreme dieting, and excessive plastic surgery. But what these women and young girls look past, is the fact that advertising companies use Photoshopping to completely change the look of models. Over time, The Surgeon General, should begin a process that will help eliminate this social issue. A policy should be initiated that all digitally altered photos in U.S. publicationsRead MoreEssay about Advertising Ethics1274 Words   |  6 Pages The age of advertising today is not what it used to be years ago. Pharmaceutical companies are spending on average billions of dollars to market their drugs directly to the consumers. With this comes a potential harm to some consumers due to the fact that they feel like they are free to ask for anything that may stop the symptoms they have. Should the FDA take a stand in putting a stop to how certain drugs are marketed, or just continue to let it get out of control? Who should be able to controlRead MoreEssay on The Legality and Ethics of Internet Advertising1777 Words   |  8 PagesThe Legality and Ethics of Internet Advertising ABSTRACT: Recently, DoubleClick.com, one of the world’s premier Internet advertising firms was at the center of a Federal Trade Commission investigation on privacy. Consumer privacy advocates have charged the company with infringing on the privacy of websurfers because of the aggressive means it uses to gather data for profit. This paper discusses the legal and moral issues surrounding these tactics. Were the company’s aggressive tacticsRead MoreThe Effect of Ethics in Advertising on Consumers Essay1978 Words   |  8 Pagesstring bikinis. The faint sound of crashing waves is in the background. He looks at the camera, and says, â€Å"Life is cool.† Then the logo of a popular brand of beer appears on the screen. This television ad for a popular beer is the perfect example of advertising puffery. It exaggerates what will really happen if you drink their brand of beer (AdContexual). It is highly unlikely you’ll attract beautiful woman just by drinking t heir brand, unless you’re Johnny Depp, of course. A good advertisement createsRead MoreThe Ethics Of Business Ethics1349 Words   |  6 PagesBusiness ethics can be defined as the critical examination of how people and institutions should behave in the world of commerce. There are many subcategories that we may look into when speaking of business ethics, in this essay I will be writing about advertising ethics. Advertising is practically unavoidable in today s world, we see it in the streets, shops, magazines, television, on the internet, hear it on the radio. In this essay I will describe two ethical issues in advertising, show why businessRead MoreAnalysis of Advertising and Behaviour Control1005 Words   |  5 PagesSunny  Johal  3492527   1   Analysis  of  Advertising  and  Behaviour  Control  by  Robert  L.  Arrington      Observation:  In  his  essay,  Ã¢â‚¬Å"Advertising  and  Behaviour  Control,†Ã‚  Robert  L.  Arrington   provides  a  discussion  on  the  power  of  advertisements.  He  attempts  to  solve  whether  or  not   businesses  are  acting  unethically  when  advertising.  The  question  raised  asks:  Do  advertisements   lead  to  a  loss  of  autonomy  in  humans?  Arrington  begins  his  argument  by  presenting   advertisements  that  suggest  unrealistic  outcomes  from  the  use  of  certain  productsRead MoreEthical Issues Of Marketing Field Of Australia1450 Words   |  6 PagesEthical Issues in Marketing Field of Australia Introduction: Ethics is the principle of differentiating between right and wrong. In business and marketing process, a number of ethical issues are involved that may have a positive or negative impact on the company. The term Ethical marketing is not only a marketing strategy but also a philosophy. It encourages a company representative to be honest, fair, and responsible in all advertising. It also includes communication skill, leadership skill, teamworkRead MoreAristotle, The Greatest Thinkers Of All Times Essay1197 Words   |  5 Pagescharacter. Aristotle calls them Ethos, in which is used to describe the ideas and beliefs that characterize the community, Logos in which using logical arguments, scientific method and proof to persuade and Pathos, is a purpose of presentation, advertising and pity for persuasion. Furthermore, these aspects can also be found in outside sources such as advertisements, medias and people trying to persuade others like candidates or running from somet hing that needed to persuade to win. Body, A1 AccordingRead MorePhotographic Truth in the Digital Era Essay774 Words   |  4 Pageswork and debase the concept of communication.† The essay will examine how images are used nowadays in media to influence people’s opinions rather than only for artistic purposes. We are constantly surrounded by advertising. The main power of the images is prominent in advertising where experts change images so that they no longer reflect the truth leading to misinterpretation. A strong question is being raised upon this thing whether the advertising world today, in which virtually no image goes untouchedRead MoreThe Media Is A Mirror Of Society, And If That Society Is1461 Words   |  6 PagesThe media is a mirror of society, and if that society is by any means influenced by stereotypes, the media will reflect it. Advertising, according to Erving Goffman, author of the book Gender Advertising, depicts how men and women behave as a social purpose and how today’s social purpose is highly unbalanced in men’s favor. Some people say that advertisers should be held accountable for the unethical images they present. Others, however, say that consumers should be to blame because by buying the

Monday, December 16, 2019

A Guide to 6th Grade Argumentative Essay Topics

A Guide to 6th Grade Argumentative Essay Topics Top 6th Grade Argumentative Essay Topics Secrets From my experience, it's fine to start your essay with a question. There are 3 basic kinds of essays,, and When given a choice, folks typically do not select the argumentative essay. Whether you like our topics since they are or wish to alter them for your essay, you will have to find something entirely fresh sooner or later in your studies. When you're picking your topic, remember that it's much simpler to write about something which you presently have interest ineven in case you don't know a good deal about it. As an issue of fact, the content of your essay is dependent on what you're likely to write about. It should include recent statistics and information from reliable sources. Inside my experience, descriptive essays are only difficult in regards to deciding just what things to write about. Argumentative essay demands a lot of expert opinions and references to back up your theory. There are lots of aspects about a sport which can be argued in an essay. Ethical issues place the society in dilemmas. A European essay should present a number of viewpoints. The Best essay writing service UK implies that the selection of language and words leave a massive effect on the readers. The very first step is where a significant number of students become stuck. Standing out from the remainder of your class and receiving the grade you would like for your student essay writing assignment is not simple. The school day needs to be shorter. Persuade your sister or brother to assist you talk your parents into something you would like to do. Should you need assistance on any kind of essay writing, you will see it here too. So ensure you decide on a subject, which has values in it. If it's necessary to write your whole essay in 1 day, do your very best to give yourself breaks so you don't burn out. In any case, your argumentative essay might be shown before the entire group as an illustration of fantastic work. You ought to make sure you keep on that 1 side during your whole essay. You don't need to fret about your essay. If you're writing an argumentative essay as a middle school student you wish to guarantee you choose a great essay topic. The Best essay writing service UK suggests your essay ought to be properly structured. If you're new to writing argumentative essays, there are a number of key factors which you can learn that could help you compose a far better argumentative essay. Note it is possible to fail so much as the simplest topic in case you don't pay enough attention to instructions and guidelines. The multiple topics might be found, for instance, in the dissertation abstracts international database. You could be given the topic straight away by your professor, or perhaps you be free to decide on the topic yourself. The thesis gives you a guideline on the best way to go about with writing the essay. Your thesis needs to be relevant so the guide can use a structure that's flexible in order to fit in the shoes of the readers. Moral argumentative essay topics are a few of the simplest to get carried away with. An argumentative essay is among the most troublesome forms of essays. Writing an argumentative essay can occasionally be confusing as you don't necessarily understand how to compose a convincing argument. Writing a superb persuasive essay is not a simple task, however, it's achievable. Writing a persuasive, argumentative essay can be challenging, and at times it can find a little confusing. Normally, the teachers or professors assign the topics by themselves. Parents should speak to kids about drugs at a youthful age. Parents of bullies should need to pay a fine.

Sunday, December 8, 2019

Caesar About Antony Essay Example For Students

Caesar About Antony Essay What Cassius says about Antony: You know not what that which he will utter? Pg. 582 lines 233-236. This shows that the conspirators are afraid of what Antony will say in his oration to the mob. Cassius is trying to make Brutus see what Antony is really up to, but Brutus is too caught up in honor to notice. What Antony does: He speaks to the crowd making them feel sorry for him, ashamed of themselves, and hate the conspirators. He causes them to go into an angry rage in scene 3. What Antony feels: O pardon me thou entle with these butchers. Pg. 582 lines 254-236. Antony has made a deal with the conspirators that have killed his best friend. This quote is after the conspirators have left, and he is talking to the corpse of Caesar. He spills his true intentions and gives word of his counter conspiracy. He feels that even though the men are honorable, that they have butchered a man that could have been reasoned with and brought out of what it was he did wrong. What Antony says: Let eac h man render me his bloody hand My credit now stands on such slippery ground that one of two bad ways you must conceit me. Pg. 580 lines 184-194 He leads the conspirators on to trust him, when in fact, he wants to be able to speak to the mob. He uses a vicious pun so that he knows what he is talking about, but the conspirators think that he is simply talking about the blood on the ground being slippery. Caesar- What Caesar says: Et t? Brute? Then fall Caesar! Pg. 577 line 77 Caesar is shocked that Brutus, his most loyal friend would do this. His mask comes off at this point and shows his personal face. Throughout the play, he has put himself as an arrogant official, and only when he is around his friends does he show his true identity. This is so important because marks the point when Caesars spirit enters Antonys revenge. The play comes to its climax in this line. What Caesar does: Caesar refuses to let Publius Cimber back into Rome. He, in a way, kills himself by the way he responds. He puts himself up as a god-like man and almost says he is in control of his own destiny. This gives the conspirators final reason to kill him, and they do. What Antony says about Caesar: Through his oration, Antony shows all of Caesars good traits, and attacks the bad ones. He says that Caesar was generous, using the will as a testament to that, and he states that Caesar would weep with the people if ever the people wept. The Mob What the mob says: It is no matter, his name is Cinna. Pluck but his name out of his heart, and turn him going. Pg. 593 lines 30-31 The mob does not care that Cinna is not a conspirator. He just is unfortunately and ironically the first they stumble upon. More ironic is that his name is the same as one of the conspirators. The mix up of names can be deadly, and this is proof of it. What the mob does: Tear him, tear him! Come, brands. Ho, firebrands-to Brutus, to Cassius! Burn all. Burn Decius house and some to Cascas, some to Ligarius. Away, go! Pg. 593 lines 32-33. They murder the innocent Cinna because he, tragically, has the same name as a conspirator. The mob treats him indecently and unfairly, and he is killed as a result. Antony had riled the mob up, before this tragic scene. They were made to feel sorry for Antony and ashamed they had revoked Caesar. .uff3f1ccce2f1990299b2afd61dd44f17 , .uff3f1ccce2f1990299b2afd61dd44f17 .postImageUrl , .uff3f1ccce2f1990299b2afd61dd44f17 .centered-text-area { min-height: 80px; position: relative; } .uff3f1ccce2f1990299b2afd61dd44f17 , .uff3f1ccce2f1990299b2afd61dd44f17:hover , .uff3f1ccce2f1990299b2afd61dd44f17:visited , .uff3f1ccce2f1990299b2afd61dd44f17:active { border:0!important; } .uff3f1ccce2f1990299b2afd61dd44f17 .clearfix:after { content: ""; display: table; clear: both; } .uff3f1ccce2f1990299b2afd61dd44f17 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uff3f1ccce2f1990299b2afd61dd44f17:active , .uff3f1ccce2f1990299b2afd61dd44f17:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uff3f1ccce2f1990299b2afd61dd44f17 .centered-text-area { width: 100%; position: relative ; } .uff3f1ccce2f1990299b2afd61dd44f17 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uff3f1ccce2f1990299b2afd61dd44f17 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uff3f1ccce2f1990299b2afd61dd44f17 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uff3f1ccce2f1990299b2afd61dd44f17:hover .ctaButton { background-color: #34495E!important; } .uff3f1ccce2f1990299b2afd61dd44f17 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uff3f1ccce2f1990299b2afd61dd44f17 .uff3f1ccce2f1990299b2afd61dd44f17-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uff3f1ccce2f1990299b2afd61dd44f17:after { content: ""; display: block; clear: both; } READ: Self-Identity EssayThey were after the conspirators. When they confront Cinna, Shakespeare shows them as an intelligent Roman mob. Even the best of people can be horrible in large groups. They brutally murder Cinna and have no remorse afterward. What Brutus thinks of the mob: Brutus conceives the mob as an intelligent group of Romans. This is his flaw. He thinks that the citizens will accept his intellectual approach to the murder. He has put it on a higher plane that the mob cannot understand, so they are left confused and vulnerable to Antonys speech. Brutus What Brutus says: not that I loved Caesar less, but I loved Rome more. Brutus is addressing the angry crowd after the murder, trying to calm them with reasons. These reasons, however, are not only for the crowd. Brutus is attempting to convince himself that the murdering was a just cause. He uses Caesars ambition as another excuse, only trying to convince himself more. What Brutus does: Brutus gives the last blow to Caesar before he falls over in a lifeless lump on the floor. Brutus has betrayed his best friend, for an ideal. Caesar cannot believe this and takes off the mask of arrogance for just one moment before his death. We find it ironic that such a noble man, as Brutus would kill his most beloved friend and leader. What Antony says about Brutus: O, pardon me, thou bleeding piece of earth, that I am meek and gentle with these butchers! Antony, himself, can hardly believe what Brutus has done with the other conspirators, and talks to the bloody corpse in a strange confusion. He is implying, most undoubtedly, that Brutus was the worst of them all, and Antony was kindest to him. Cinna the poet What Cinna says: I dreamt tonight that I did feast with Caesar, and things unluckily charge my fantasy. I have no will to wander forth of doors, yet something leads me forth. Pg. 592 lines 1-4. Cinna knows that something is brewing amongst the gods, but he is still compelled to go forth with the day. Not only does this prediction foreshadow the bloody scenes of the following acts but also symbolizes Brutus in that his mind did not want to continue. Rome was thesomething that was leading him forth. What citizen 1 says about Cinna: Tear him to pieces. He is a conspirator. Pg. 593 line 26. The citizens have no remorse for the innocent poet and kill him quickly. This foreshadows the upcoming battle of Romans fighting Romans. Cassius What Cassius says: I fear our purpose is discovered. Pg. 575 line 17 and Be sudden for we fear prevention. Brutus, what shall be done? If this be known I will slay myself. Pg. 575 lines 19-22. Cassius shows his paranoia and his fear of what Antony will do when he finds out. He shows how suicidal he is and that he will eventually kill himself due to stress. He is a weak man when he is under pressure, but he seeks change in his dull life as a Senator. To rid himself of some of the stress, he suggests that they also kill Antony. What Brutus says to Cassius: Cassius, be constant. Popilius Lena speaks not of our purposes. Pg. 575 lines 23-24 Brutus acknoledges Cassius paranoia, and tries to comfort him. This is very na?ve of him to try and bring Cassius defenses at a very crucial moment. What Cassius does: Stoop then, and wash. How many eyes hence shall this our lofty scene be acted over. Lines 111-112. Cassius says this to get support and love from Brutus. His line marks the transition form true reasons for killing Caesar and Roman honor to the primitive and bloody act they had just committed. Brutus does not realize this transition and continues with what he had come to do. The act of washing the blood symbolizes, to Cassius, that Brutus is washing his love for Caesar away, leaving room for Cassius. Casca While Casca himself does not play a large role in this act, he plays a large role later in the play because he was the first to strike Caesar, and in the back is even more significant.

Sunday, December 1, 2019

The Search For Other Worlds Extrasolar Planets Essays - Astronomy

The Search For Other Worlds: Extrasolar Planets Earths Beyond Earth: The Search for Other Worlds In early 1990, the first extrasolar planet was detected, surprising everyone by its strangeness. More planets have now been discovered outside our solar system than in it. These planets present many great mysteries to the astronomical world. Extrasolar planets are planets that exist outside our solar system; they are orbiting a star other than our Sun. So far, eighteen have been found, all of them defying well-established theories about planets and how they operate (Winters, 46). As Stephen Maran said, ?The new discoveries remind us that ignorance is not just bliss, it is also a lack of imagination. The newfound planets show us not only that a solar system is not a rare commodity, but that ours may be plain vanilla.? (73) Finding extrasolar planets is both difficult and complicated. The average star, for instance, is one hundred million times brighter than any planet orbiting it (De Grasse Tyson, 87). ?Picking out a planet against the glare of a star is like trying to spot a 100-watt light bulb next to a 100-billion-watt searchlight,? says Michael Lemonick (54). Also, earth-size planets are too small to have any significant effect on their star, so they are almost impossible to detect (De Grasse Tyson, 88). There is, however , a way to find extrasolar planets without using direct sight: the Doppler Effect. When a star has a planet in its gravitational field, it makes the star appear as if it is ?wobbling? by stretching the light waves and slightly changing the star's color (Maran, 75). A second method of finding a planet is to search through a disk of debris surrounding a star, such as Vega. Chances are that a planet will exist there (De Grasse Tyson, 87). Out of the detected planets, only a few have actually been ?seen,? being found by accident by either the Hubble Space Telescope or the Infrared Space Observatory (Lemonick, 53). In short, planets can only be found in a limited number of ways, and under very specific conditions. In general, most extrasolar planets are alike in that they are all very odd compared to what humans are accustomed. For example, most of them orbit around sun-like stars no further than 100 light years from the Sun. Also, they are gas giants, almost all of them being larger than Jupiter, and have temperatures up to 1800 degrees Fahrenheit (Maran, 74). On the other hand, these planets all have very different orbital patterns; some of them have orbits that are extremely close to the star that they orbit, while others have odd elliptical orbits (Naeye, 45). Either way, almost all of these planets differ significantly from the planets in our solar system. Very little specific information is known about most extrasolar planets, but a few have been researched extensively and found to have interesting characteristics. For instance, 51 Pegasi (all planets being named after their host stars) was the first extrasolar planet found, being discovered by Swiss astronomers Mayar and Queloz. This planet is half the mass of Jupiter (seventy-five times more massive than Mercury), and has the least mass of any of the new planets (Maran, 74). Also, it is 5 million miles from its star, but still manages one orbit in only a little more than four days (Flamsteed, 80). 70 Virginis, another odd planet, is six times the mass of Jupiter, has extreme weather conditions, and orbits elliptically (Lemonick, 53). Likewise, 47 Ursae Majoris has fierce hurricanes, and is also larger than Jupiter. The planet with the most elliptical orbit known to man is 16 Cygni B; it travels from 56 million to 250 million miles of its sun. In contrast, 55 Cancri B is an example o f a tight-orbiting planet, circling the sun closer than mercury is to our sun (Maran, 74). In summary, what we know about these planets shows that they are very diverse and strange. Though strangeness may promote curiosity, a major goal in searching for extrasolar planets is to discover one that resembles ours or possibly harbors life. Though strangeness may bring curiosity, the main motive behind finding extrasolar planets is to discover one that resembles ours or possibly harbors life